Press Release

Sling Media Introduces Next Generation Slingbox Family in Canada

Company formally introduces SlingPlayer Mobile, a software application, which combined with Slingbox delivers the complete home TV experience on a Windows Mobile or Palm OS smartphone

Foster City, CA — March 21, 2007 — Sling Media, Inc., a digital lifestyle consumer electronics company, today announced Canadian availability of its new Emmy award-winning Slingbox™ family of products through key retailers. The Slingbox PRO, Slingbox AV and Slingbox TUNER, first introduced in September 2006, transform PCs, Macs, Windows Mobile and soon Palm OS smartphones into personal portable TVs. Slingbox owners can now watch and control their home analog or digital cable, satellite TV or even fully control a digital video recorder (DVR) from anywhere they can access the Internet. The new Slingbox products are available today from local Canadian retail partners including Best Buy, Future Shop and London Drugs starting at $179.99 CAD.


The latest Slingbox family is designed to meet the varied requirements of today’s TV households whether that’s basic analog cable support with the Slingbox TUNER, standard definition digital cable or satellite TV including DVR support through the Slingbox AV or support for analog cable, standard definition and high definition set top boxes and DVRs with the Slingbox PRO. With the three new Slingbox models, Sling Media has created a product that fits the needs of every consumer, no matter how basic or sophisticated their home TV setup.


“Just under a year ago the Slingbox arrived in Canada,” said Gregg Wilkes, vice president of sales for Sling Media. “We have been pleased by the reception it has received and are anxious for the Canadian consumer to experience the enhanced video quality and streamlined setup offered by this next generation of product. In addition, we are delighted to be announcing expanded platform support, including the very popular Mac OS, Windows Mobile and shortly the Palm OS, giving customers a wide variety of displays to utilize for watching their home TV.”

 

With today’s announcement Sling Media is also formally making its highly acclaimed SlingPlayer Mobile software available for purchase from the company’s Canadian web site, http://ca.slingmedia.com. SlingPlayer Mobile delivers the same great customer experience that Slingbox customers have come to know and love, now on a wide variety of Windows Mobile smartphones and handheld computers using standard network connections including 3G cellular and WiFi. SlingPlayer Mobile is available as a free 30 day trial or can be purchased for $34.99 CAD. SlingPlayer Mobile is compatible with a wide variety of mobile devices including the Motorola Q and Treo 700 smartphones that utilize Microsoft’s Windows Mobile software and within the next several weeks, the company will also provide support for Treo smartphones running the Palm OS including the Treo 700p.


Customers looking for the best possible way to connect their Slingbox to their home Internet connection should their TV and router reside in separate rooms will find the new SlingLink™ Turbo 4-Port the ideal solution. Not only can customers easily connect their Slingbox to their home network, but if there are additional home entertainment devices like a video game console or a networked DVR that also need a network connection the SlingLink Turbo 4-Port can connect up to four separate devices giving customers a seamless networking solution. The SlingLink 4-Port is available for U.S. customers today and will be available from Sling Media’s Canadian web site in April.


Pricing & Availability


Sling Media has enhanced the performance, increased the feature set and segmented the new Slingbox models for specific customer needs, adding new hardware and software features specific to each market segment. The new crop of Slingbox products is giving customers more power, functionality and choice for their money. The Slingbox TUNER carries an MSRP of $179.99 CAD. The Slingbox AV carries an MSRP of $199.99. The Slingbox PRO retails for $299.99 CAD and the HD Connect cable designed exclusively for the Slingbox PRO and required for connecting the Slingbox PRO to an HD component set-top box, is available for $59.99 CAD. The SlingLink Turbo 4-Port will be available for $179.99 CAD.


About Sling Media


Sling Media, Inc. is the world's leading digital lifestyle company offering consumer services and products that are a natural extension of today’s digital way of life. Sling Media's product family includes the internationally acclaimed Slingbox™ that allows consumers to watch and control their living room television shows at any time, from any location, using PCs, Macs, PDAs and smartphones. For more information on Sling Media or the Slingbox, visit www.slingmedia.com.


Press Contacts
  • India Public Relations
  • Sling Media India
  • Main: +91.80.41779000
  • PR Direct: +91.9538512300
  • ramesh@slingmedia.com
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