Press Release

CBS 5 and Sling Media Partner to Deliver Live, Remote, On-the-Go Broadcasts for Viewers

San Francisco and Foster City, CA — June 26, 2007 — CBS 5 (KPIX-TV), and Sling Media, Inc., a digital lifestyle products company, today announced the implementation of Slingbox technology combined with 3G wireless data and still video cameras to deliver live and still video feeds as well as live in-car broadcasts from around the Bay Area.


Currently, CBS 5 has 28 live cameras, all of which are supported by Slingbox technology. Seven out of nine bridges spanning the Bay Area have a camera, as do major thoroughfares and airports. CBS 5 uses live video from these cameras on air and can also make the reports available for viewing on the CBS 5 website (www.cbs5.com). CBS5.com also features live still views from all 28 cameras at any time via a desktop, laptop, or compatible mobile web browser.

"On April 30, 2007, for the first time ever in television, CBS 5 used Slingbox technology to send a signal back to the station for broadcast from a moving vehicle. As a result, we were able to watch our reporter's progress as she drove through rush-hour traffic in areas affected by the I-580 freeway collapse on April 29. This is another example of the way digital technology is changing television news to the benefit of viewers," said Dan Rosenheim, vice president and news director of CBS 5.


”Sling Media is thrilled to see CBS 5 use our Slingbox technology in innovative, cost-effective, and compelling ways that benefit their viewers,” said Rich Buchanan, vice president of marketing for Sling Media. “The Slingbox was designed to transmit a video feed across the Internet for viewing on a remote display. CBS 5 has taken this one big step further and we couldn’t be more impressed with the way they have implemented our technology.”


About CBS 5/The CW Bay Area


CBS 5/The CW Bay Area are part of the CBS Television Stations, a division of CBS Corporation. CBS 5 began in 1948 as the first television station in Northern California. The CW Bay Area began in 1968 as the first UHF station in the Bay area. The two stations became a duopoly in 2002.


About Sling Media


Sling Media, Inc. is the world's leading digital lifestyle company offering consumer services and products that are a natural extension of today’s digital way of
life. Sling Media's product family includes the internationally acclaimed, Emmy award-winning Slingbox™ that allows consumers to watch and control their living room television shows at any time, from any location, using PCs, Macs, PDAs, and smartphones. For more information on Sling Media or the Slingbox, visit www.slingmedia.com.


Press Contacts
  • India Public Relations
  • Sling Media India
  • Main: +91.80.41779000
  • PR Direct: +91.9538512300
  • ramesh@slingmedia.com
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